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Dana White Net Worth

Dana White Wealth

Dana White net worth: Dana White is the president of the UFC and has an approximate net worth of $383 million dollars.

As a youngster, Dana ditched his hotel valet job to get into the fight business.  He’d been boxing, reffing fights, and managing gyms since he was a teenager, so the move made sense.  White’s first foray was managing mixed martial arts competitors Chuck Liddell and Tito Ortiz – both would go on to become superstars and make millions, despite being broke and obscure when White started representing them.

In 2001, Dana and his high school buddies – brothers Frank and Lorenzo Fertitta, who were already crushing it with casinos – took a chance and purchased the almost-bankrupt Ultimate Fighting Championship (UFC) for a piddly $2 million dollars.

White, serving as the passionate, potty mouth president of the UFC, would be instrumental in taking the organization from freak show to family-friendly sport.

And as the masses slowly but surely embraced the idea of two men (and now, women) pummeling each other inside of an octagon formed by a frigging fence?  The UFC’s value skyrocketed.  So much so that in 2016, the Fertittas decided to cash out, selling the UFC to a talent agency for a cool $4 billion.

That transaction put about $360 million on Dana’s 2016 tax return.  Even better, White got to keep his position under the new owner, and still earns a big fat salary (rumored to be $15 to $20 million per year) doing what he loves – being the face and promoter of MMA’s elite league.

Dana White’s wealth reminds us of common themes we see with so many high-net-worth individuals: a willingness to take risks; recruiting other top talent and selling them on your vision; dogged determination; indifference to criticism; playing the long game; why ownership is so important; and how being yourself is one helluva multiplier.

Anyways, if you liked reading about Dana’s net worth, check out how much his friend, Mike Tyson, is worth these days.

Cory Johnson: CEO of a business he has yet to launch. As seen on your mom’s phone. Scaled to 7-figures in seven seconds selling a course on selling courses. Kidding. Watch this.